Upcoming New Member Breakfast

AMA Pittsburgh welcomes you to join your fellow marketers and the American Marketing Association Pittsburgh Chapter Board at our Fall Orientation.

Who Should Attend:

• New Members interested in learning more about the benefits and uses of their AMA membership.
• Current Members looking to become more active in their membership
• Non-Members looking to find out what the AMA is all about.

Details
Date: November 4, 2009
Time: 8:00 AM to 9:00 AM
Location: BNY Mellon Client Service Center, 500 Ross Street, Visitor’s Center, Second Floor, Room 214

Click here for more information and to RSVP!

Trend Spotting and Setting Summit

Join the AMA Pittsburgh for the Trend Spotting and Setting Summit on October 8 at the DoubleTree Hotel in Downtown Pittsburgh.

Follow the evolution of marketing trends: how trends get started, the psychology behind why people follow trends, its impact on market research and what trends are on the horizon. A complimentary edition of the book, "2011: Trendspotting for the Next Decade" by Richard Laermer, will be provided to every attendee including a book signing opportunity.

Speakers
Richard Laermer, CEO, RLM Public Relations
As CEO of RLM, Laermer's client list includes Obopay, HotChalk, FlypMedia, Reed Business CEO Tad Smith, Scitable, Epic Advertising and Yodlee. Following "2011: Trendspotting for the Next Decade", Laermer released the recessionary paperback "Punk Marketing" from HarperCollins and also co-hosted TLC's business makeover show Taking Care of Business.

Yvonne Campos, CEO, Campos Inc.
Yvonne is an active member of the Pittsburgh business community and has been recognized locally, regionally and nationally for her entrepreneurial spirit and community involvement. She has led her company to become the premier research company in this market by introducing new and innovative research techniques and unparalleled customer service.

Lindsay Zaltman, Managing Director, Olson Zaltman Associates
Lindsay is co-author of the book "Marketing Metaphoria" by the Harvard Business Press. He has been published or cited in numerous publications including The Harvard Business Review, The New York Times, Fast Company Magazine and The Journal of Business Research. He has lectured extensively at various companies and conferences around the globe.

Dee Schlotter, Brand Manager, Color, Pittsburgh Paints
Dee brings more than 6 years of color marketing experience and 12 years of paint experience to The Voice of Color program. Dee also launched the Pure Performance line of environmental paints. She continues to work closely with the Rachel Carson Homestead foundation and Frank Lloyd Wright's Fallingwater that require environmentally-sound paints and authentic color palettes.

Event Details
What: Trend Spotting and Setting Summit
When: October 8, 2009, 7:30AM - 11:30 AM
Where: DoubleTree Hotel, Downtown Pittsburgh

Please join us for this don't-miss event! Click here for details and to register.

Big League Marketing

Join Lou DePaoli CMO of the Pittsburgh Pirates for "Big League Marketing in Challenging Times". It is the AMA Pittsburgh luncheon event for May at the Doubletree on May7th.

WHEN
Thursday, May 7, 2009 11:30 AM - 1:30 PM

WHERE
DoubleTree Hotel
One Bigelow Square
Pittsburgh, PA

About Lou DePaoli
Lou DePaoli joined the Pirates as their Executive Vice President and Chief Marketing Officer on 9/26/08. In his position, he oversees the club’s marketing, ticket sales, corporate sponsorship, and communications efforts for the Pirates.

DePaoli previously worked for the Atlanta Spirit organization, where he held the position of Executive Vice President and Chief Marketing Officer for the Atlanta Hawks of the National Basketball Association, Atlanta Thrashers of the National Hockey League, and Phillips Arena. In this position he was responsible for all marketing, ticket sales, corporate sponsorship sales, communications, and community development efforts for the organization.

Prior to joining the Atlanta Spirit in May of 2005, DePaoli was the National Basketball Association’s Vice President of Team Marketing and Business Development in the NBA’s Team Marketing and Business Operations department. There, Lou worked with the NBA, Women’s National Basketball Association and National Basketball Development League senior management on all business initiatives, including ticket sales, sponsor sales and service, marketing, advertising and promotions. DePaoli, who started in the NBA League Office in December of 2000, worked closely with the NBA clubs to improve their business operations and to implement the industry’s best practices.

DePaoli also worked for the Florida Marlins from 1996 to 2000, serving first as the Director of Ticket Sales and then as Vice President of Sales and Marketing for the club. With the Marlins, DePaoli’s duties included overseeing ticket sales, sponsorship sales, marketing and customer service. During tenure with the Marlins, the club won a World Series title in 1997. While with the Marlins, DePaoli was also the subject of the Sports Illustrated article "Fishing For Marlins Fans” written by acclaimed columnist Rick Reilly in the March 9, 1998 issue.

Prior to joining the Marlins in 1996, DePaoli was Vice President of Sales for the Worcester IceCats Hockey Club of the American Hockey League (AHL) from the inaugural 1994-95 season through the beginning of the 1996-97 season.

Graduate of the University of Massachusetts where he earned his BA in Management of Professional Sports Organizations.

Register for this event here.

Career Expo Event

The AMA Pittsburgh Job Hunting Support Group was notified about a career expo event being held next week:

Showcase Career Expo 11:00am to 3:00pm Tuesday, May 12 Mall at Robinson

ThePittsburghJobBoard.com has hundreds of Pittsburgh area jobs – at companies hiring now! Post your resume in minutes so employers can find you. On May 12th you will have the opportunity o interview with Pittsburgh’s best companies at Showcase Career Expos – http://www.thepittsburghjobboard.com/

The group meets once a month to share ideas and assist others in finding jobs. You do not have to be an AMA member to attend. This space will keep you up to date on upcoming group events.

Two Upcoming Networking Events

AMA Pittsburgh will hold its monthly happy hour for April on Thurs. 30th (Just got it in this month). This month's Happy Hour will be held at Eleven in the Strip (1150 Smallman St.) Come network with fellow marketing professionals from 5:30 -7:30PM and enjoy appetizers courtesy of AMA Pittsburgh. Cash Bar. This event is free so there is no need to register.

PRSA Pittsburgh's Speed Networking Bailout Event

Only $5 (at the door) with complimentary appetizers and cash bar. PRSA Pittsburgh wants to bail you out! Please join us for a speed networking event where we'll be taking out the step of approaching others with quick, organized sessions where you will be paired with others to network. Who knows who you'll meet and what opportunities lay ahead? Don't forget your business cards and have your "elevator speech" ready!RSVP by sending your name, organization/school and how many people will be attending by Wednesday, May 6 to Connie George at cgeorge@pittsburghzoo.org

Check the AMA Pittsburgh website for more upcoming events, including "Big League Marketing in Challenging Times" on May 7th.

AMA Pgh Job Hunt Support Group Meeting Notes April 15

AMA Pgh Job Hunt Support Group

Highlights from April 15 meeting


Here are the notes and ideas from the April 15 meeting. Thanks all for contributing.

Next meeting scheduled for May 14 8:00 am at BNY Mellon Client Service Center downtown. This will be a different format, combining our usual twice-yearly New Member Orientation with the Job group, to promote attendance and networking for both groups. You must RSVP to Mike Kaulakis by May 11 to be admitted to this event.

The national membership drive. Is now running. There is a $50 savings for new members. If you have no other reason to join, it will give you access to the 38,000+ AMA members across the country.


Suggestions/questions from the group:

Word FM Job Fair April 23 11 AM – 3 PM at Sheraton Station Square

4/22: Career Fair sponsored by KDKA-TV and Pittsburgh's CW at Heinz History Center Pittsburgh. Looking for a career or looking for workers, CBS TV Pittsburgh KDKA/WPCW is holding a career fair 4/22 10a-4pm. Companies looking to hire, contact tlivolsi@kdka.com for more info on how you can participate.

The Career Development Center has a networking event April 30. More info at:
http://www.careerdevelopmentcenter.org/

Career coaching at Lifelong Leadership was recommended:
http://www.lifelongleadership.com/

The Pgh Tech Council has a good online job bank at:
http://pghcareerconnector.com/

The new Rivers Casino has a job fair April 29: http://www.riverscasinoteam.com/

There are many opportunities for marketing volunteers to help the Greater Pittsburgh Arts Council. Contact me for more info or follow this link for some examples:
www.amapittsburgh.org/bva.asp

Green Marketing Summit Thursday

Don't miss the first Green Marketing Summit.  National and local speakers will be on hand this Thursday, April 9th from 8:30 to 12:30 to discuss sustainable marketing ideas and give their insight.

All the details are available on the AMA Pittsburgh website.  Register today.  There is also a special workshop in the afternoon limited to 25 participants.