Google is looking to take on Alexa and Compete.com by launching their new Trends for Websites service, a spin-off of Google Trends. The new service builds comparitive charts of website traffic.
Google Trends allowed users to compare the popularity of keywords within the Google Search Engines. The new Trends will allow users to compare popularity of a website in comparison to industry rivals. The new service also provides data on other site commonly visited and related searches. This feature may uncover new keywords for pay per click campaigns.
Don't look for comparison data for Google, Orkut, or YouTube though. As part of Google policies, the company won't disclose its own traffic numbers.
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